The Branding of 82 BBQ

SCOPE

We were contracted to facilitate the branding of 82 BBQ, The Hudson Valley’s best BBQ Restaurant. This would incorporate a new logo, food menu, drink menu and a bit of marketing materials.


INITIAL LOGO CONCEPTS

The logo was to be based on a route sign. The client requested that it have a weathered look. Versions with the colors orange and blue were requested.

Initial Logo Concepts

LOGO REVISIONS

On the right track, but cleaner, with preference for the orange and blue.

Logo Options
Logo Options

FINAL LOGO & COLOR VARIANTS

Final Logo Variants

DRINK MENU

A Drink Menu also required a bit of a worn, weathered look.

Drink Menu Front Side
Drink Menu Back Side

FOOD MENU

A food menu incorporating the same weathered look. Also a peek at the revision process.

Food Menu Front Side
Food Menu Back Side

Revisions Requested…

Revisions

Revisions

Revisions

Revisions

And Delivered…

Final Menu Front Side
Final Menu Back Side

MISCELLANEOUS DESIGNS

A few additional designs used for marketing and other applications.


If you are interested in a quote for branding or any other design need. Fill free to Contact Us for a quote.